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Quarter of Europeans commuting by e-bike

Nearly a quarter of Europeans are now willing to commute to work by e-bike

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One million e-bikes sold in 2018 in Germany

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50% off apprenticeship employer fees

From the 1st of April, following the government's spring statement, apprenticeship employer fees will be halved!

21 Mar 2019, more…

London Bike Show: free trade entry

Returning to the ExCel this March is the 2019 London Bike Show

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eBike Summit 2019

This year's eBike summit brings together business leaders and key players working in the sector, to explore how we advance full eBike mobility

12 Mar 2019, more…

Cytech Fastest Wrench prizes announced

Several great prizes up for grabs in Cytech's Fastest Wrench Competition at London Bike Show 2019

11 Mar 2019, more…

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Quarter of Europeans commuting by e-bike

Posted on 5 Apr 2019

Shimano STEPS conducted a European e-bike study looking at people's willingness to commute to work by e-bike, with over 12,000 people across ten markets.

The research found that 24% of European commuters would consider switching to an e-bike. Almost half the population of the Netherlands would commute to work by e-bike, this is the highest in Europe. While 39% of people in Spain and 33% in Italy would commute to work by e-bike.

The main reasons for considering commuting by e-bike were to, keep fit (34%), to protect the environment (30%), and to save money (30%). However, people were also put off by the idea of commuting by e-bike because of, bad weather (37%), the cost of an e-bike (34%) and arriving to work sweaty (25%).

Interestingly, the research also found that people in the UK are the least likely to choose an e-bike to commute to work, with only 11% willing to consider the switch. The two largest reasons for resisting commuting by e-bike in the UK was bad weather (43%) and arriving to work sweaty (35%).

Jeroen Van Vulpen, brand manager at Shimano STEPS is confident that with the already strong cycling culture within some countries, the huge growth in the e-bike market across Europe and the likelihood of widespread adoption of e-bikes to commute to work in the future, there is a huge potential for power-assisted bicycles.