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MPs urge crackdown as unsafe e-bikes and chargers found on Amazon and eBay

MPs have called on Amazon and eBay to tighten controls after e-bikes and chargers flagged as serious fire risks were found for sale on their platforms.

2 Jul 2025, more…

E-Bike Positive campaign gains national momentum amidst media coverage in 2025

The E-Bike Positive campaign has seen major success in the first half of 2025, with its message reaching nearly 8 million people across the UK through high-profile media coverage and growing...

25 Jun 2025, more…

Cytech Training Returns to Darlington as Activate Cycle Academy Reopens Workshop

Activate Cycle Academy has reopened its Cytech training facility in Darlington, offering a full range of courses from Home Mechanic up to Cytech Technical Three.
 

20 Jun 2025, more…

Beyond the discount: Restoring integrity to the cycle supply chain

The Association of Cycle Traders believes the time has come for greater accountability throughout our supply chain, writes ACT Director Jonathan Harrison in an article published for BikeBiz.

18 Jun 2025, more…

Study warns forceful cycle advocacy risks hindering bike lane progress

A new academic study has found that overzealous pro-cycling campaigners on social media may be inadvertently damaging the case for better cycling infrastructure across the UK.

11 Jun 2025, more…

Young adults leading the UK’s surge in e-bike popularity – but increased education on battery safety crucial, new research reveals

 To coincide with Bike Week (9-15 June) – the UK’s annual celebration of cycling – new research has revealed a clear shift amongst Gen Z and Millennials in their approach...

9 Jun 2025, more…

ACT Director among judging panel announced for BikeBiz Awards 2025

The judges for the BikeBiz Awards 2025, in association with Bikedesk, have been officially announced, with ACT Director Jonathan Harrison among the leading voices from all corners of the cycling...

3 Jun 2025, more…

ACT partner Bikebook joins with BikeBiz to boost Mechanic of the Month campaign

ACT service partner Bikebook has teamed up with leading industry publication BikeBiz in a boost to the BikeBiz ‘Mechanic of the Month’ campaign.

23 May 2025, more…

Bike mechanic apprenticeship scheme for prisoners nears first anniversary of success

A pioneering prisoner apprenticeship scheme is being highlighted after almost a year of successful operation, offering participants hands-on training and professional qualifications to prepare...

22 May 2025, more…

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Quarter of Europeans commuting by e-bike

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Quarter of Europeans commuting by e-bike

Posted on 5 Apr 2019

Shimano STEPS conducted a European e-bike study looking at people's willingness to commute to work by e-bike, with over 12,000 people across ten markets.

The research found that 24% of European commuters would consider switching to an e-bike. Almost half the population of the Netherlands would commute to work by e-bike, this is the highest in Europe. While 39% of people in Spain and 33% in Italy would commute to work by e-bike.

The main reasons for considering commuting by e-bike were to, keep fit (34%), to protect the environment (30%), and to save money (30%). However, people were also put off by the idea of commuting by e-bike because of, bad weather (37%), the cost of an e-bike (34%) and arriving to work sweaty (25%).

Interestingly, the research also found that people in the UK are the least likely to choose an e-bike to commute to work, with only 11% willing to consider the switch. The two largest reasons for resisting commuting by e-bike in the UK was bad weather (43%) and arriving to work sweaty (35%).

Jeroen Van Vulpen, brand manager at Shimano STEPS is confident that with the already strong cycling culture within some countries, the huge growth in the e-bike market across Europe and the likelihood of widespread adoption of e-bikes to commute to work in the future, there is a huge potential for power-assisted bicycles.

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