Search News

News Stories

21-30 of 202 articles found

OPSS translates e-bike safety videos to improve accessibility

The Office for Product Safety and Standards (OPSS) has translated its e-bike and e-scooter safety guidance videos into multiple languages to improve accessibility for delivery riders and other...

19 Mar 2025, more…

UK Government issues renewed warning on dangerous UPP e-bike batteries

The Office for Product Safety and Standards (OPSS) has issued a fresh warning about the dangers of UPP e-bike batteries, urging consumers to stop using them immediately.

4 Mar 2025, more…

Independent cycle shop becomes first retailer to stock new local bike brand

Independent cycling retailer and ACT member Velo Fit has become the first to stock a new brand of bikes focused on combining quality and affordability.

28 Feb 2025, more…

Cargo e-bike logistics company enters administration following failure to find new funding

Electric cargo bike firm Zedify is set to enter administration following a failed search for new funding, after aiming to be active in 50 cities over the next few years.

19 Feb 2025, more…

UK Government removes tariffs on Chinese e-bikes sparking concerns for domestic industry

The UK Government has removed anti-dumping tariffs on non-folding e-bikes imported from China in a move that has raised alarm within the UK’s cycling industry over potential market...

14 Feb 2025, more…

Free webinar exclusive to ACT members on employment law compliance

The ACT and legal partner WorkNest are hosting an exclusive webinar on how to remain compliant with employment law while making necessary business changes.

4 Feb 2025, more…

Government publishes research on e-bike battery safety

New independent research has confirmed OEM e-bikes are effectively exempt from risk of battery fires, with unsafe post-purchase replacement batteries, conversion kits, and other equipment that...

31 Jan 2025, more…

Government rejects 500w e-Bike proposal and suggested changes to throttle assistance after consultation

The UK Government has decided not to go ahead with proposals to increase the maximum power output of e-Bikes to 500W and to permit throttle assistance following a lengthy consultation process.

31 Jan 2025, more…

Australian Cytech training provider visits UK centres for productive exchanges of insight and ideas

Cytech's Australian training provider The Bicycle Academy,  which delivers their courses in Brisbane, Sydney, Melbourne, Adelaide and Perth, paid visits to UK Cytech centres late last year...

22 Jan 2025, more…

ACT to deliver talk on challenges and opportunities in UK cycle industry as iceBike* seminars announced

The ACT is set to deliver a seminar at both the North and South iceBike* events discussing the current challenges and opportunities facing the UK cycle industry.

21 Jan 2025, more…

Black Friday consumer spending forecast to drop 50% this year

Back to news menu

Black Friday consumer spending forecast to drop 50% this year

Posted on 7 Nov 2022

Figures from research conducted by global marketing agency Wunderman Thompson Commerce suggested consumers are set to spend up to 50% less than usual this Black Friday, November 25th.

Overall spend per consumer is expected to fall from £168.18 in 2021 back to the 2020 average of £86.06.

However, in a blow to the bricks and mortar retail sector, it seems almost two thirds of Black Friday shoppers expect to make their purchases from Amazon.

Black Friday

Over three quarters (76%) of shoppers said their proportion of online spend will likely increase this year as they search for the best deals, range, speed and convenience offered by marketplaces such as eBay and Amazon.

Christmas is set to remain a key driver for expenditure with gifting the top reason to purchase for 57% of shoppers.

Marketplaces have grown in tandem with Black Friday in general, with over a third of global shoppers (34%) going as far as to say they get inspiration from marketplaces more than search engines (34%).

“Retailers will simply have to work that much harder to encourage spend this Black Friday amidst the cost-of-living crisis and worries over debt,” Wunderman Thompson Commerce global head of consultancy Hugh Fletcher said.

“However, the pressure that will be felt by brands, retailers and marketplaces doesn’t come without opportunity. They all now have many more channels at their disposal and must take a wise approach to meet shoppers’ demands.

“Fusing together deals and discounts across different platforms can offer a foundation to reach millions and on a global scale.

“Ultimately, it’s down to retailers, brands and marketplaces to find the perfect blend of transparency and consumer-centric thinking when peak traffic inevitably spikes.

“Be genuine in approach and speedy in service to connect with your audiences so they feel compelled to go from scrolling to purchasing.

“Or face a reality where your brand becomes disconnected with shoppers’ changing desires and habits.”

Back to news menu