Santander Cycle journey's up 4.4% y.o.y
Santander Cycle journey's up 4.4% y.o.y
Posted on 13 Feb 2017
Olympic champion Jessica Ennis-Hill has been credited with helping to set a new record for the number of people riding Boris bikes.
More than 10.3 million journeys were made on the Santander hire bikes last year - up 4.4 per cent on 2015.
There were 638,491 trips last month - more than 52,000 up on the previous January. Dame Jessica, 31, is an ambassador for sponsor Santander.
The retired heptathlete last October encouraged women to use the bikes on the expanded network of cycle superhighways.
She led a night ride on Victoria Embankment for the launch of green Blaze Laserlights, which beam a bike logo onto the ground.
Since the scheme was introduced by then mayor Boris Johnson in July 2010, there have been 57 million journeys.
The Mayor of London, Sadiq Khan, said: "I'm delighted that record numbers of Londoners are using our world-famous Santander Cycles to travel around the capital. Cycling helps to improve our health, air quality and congestion, and that's why I'm investing record amounts to make it even safer and easier for all Londoners to take to two wheels."